If you truly want to dominate the competition, whether through organic search or paid traffic, your efforts need to revolve around a defined content marketing strategy that generates organic rankings and traffic and clicks on your ads.
Putting the time, effort, energy and resources into content that doesn’t engage your audience and motivate them to pick up the phone and call you, jump in their car to visit your business, give you their contact information, or purchase the product or service you’re offering is literally the same as flushing money down the toilet.
Thankfully, a properly conducted content analysis can not only reveal the which content is performing better than the rest, it can also help you develop a well-defined and purpose-driven content marketing strategy so you can generate better results from all your digital marketing campaigns.
… and that’s exactly what you’ll get with the Content Analysis we provide.
When completed, the unique Content Analysis we create for your business will provide you with a clear understanding and appreciation of your existing content, its strengths, its weaknesses, and what needs to be improved in order to optimize all your digital marketing campaigns.
Whether its a lack of social shares, likes, and comments, poor performing metrics such as low click-through rates, high bounce rates, or bad conversion rates, a content-related search engine ranking penalty, or one of the many other content-related issues we typically uncover when conducting these audits, we’ll dig deep to find out what’s wrong and the damage it’s doing to your results.
After completing hundreds of these in-depth audits, we know exactly what to look for, where to look for it, and what needs to be done to address the problems we discover.
Once our analysis is complete, we’ll put our findings together into a one-of-a-kind Content Analysis, specifically for your business, which details all of the issues we’ve found and our recommendations to fix them.
Are you tired of watching your competitors outrank your website for the keywords you’re targeting? Are you struggling to figure out why you’re not getting the results you want from your SEO campaigns?
Did your website suffer a manual penalty from Google or have your organic search rankings and traffic steadily, or even drastically, declined?
If so, our SEO Analysis is just the right tool for you and your business.
Whether you’re a brand, personality or company looking to increase your exposure or combat some negative press, a local business looking to generate more leads and customers, or a digital entrepreneur wanting to increase sales and revenue, our SEO analysis can help you generate better results from your campaigns.
Armed with the detailed analysis you’ll receive, you’ll know exactly why you’re getting the results you’re getting and, most importantly, have a road map you can follow to address the issues holding back your results and game plan you can execute to take advantage of the opportunities available to you.
Whether you know it or not, or want to hide from it if you are aware, the content on your website can make or break your digital marketing campaigns.
If you’re trying to generate better organic search rankings, how well your content is optimized for the keywords you’re targeting can play a big role in the success of your campaigns and the same goes for your paid traffic campaigns.
How well your ad copy is written to generate interest and clicks and how well your on-page content is crafted can make the difference between a campaign that loses money, one that breaks even, and one that’s able to generate a positive return on your investment.
… and that’s exactly what you’ll get with the Content Analysis you’ll get from us.
Armed with the information, analysis, and recommendations we provide, you’ll be able to prioritize your existing content to understand exactly which pages you should consolidate, delete, or improve and the content gap opportunities that exist between your website and your competitors so you can exploit them to your advantage.
If you’re managing your content marketing strategies yourself, have someone in-house handling it for you, or have hired an agency, freelancer, or consultant to do it, the custom Content Analysis you’ll get from us will help everyone involved understand what’s working and what needs to be improved in order to generate better results.
There’s no way to hide from the truth. No matter how good you think you, your team, your brother’s kid, your writer or whomever else you’ve entrusted with your content marketing strategy is at doing their job, you need a defined plan to ensure your content is working for you, not against you.
If you want to know what you’re doing right and what can be improved, the only way to do that is through a deep, comprehensive analysis of your current content marketing strategies, or lack of one.
If you’re tried of struggling to get the results you want from your digital marketing campaigns or know you can improve on your already good, but not great, results, the unique Content Analysis you’ll get from us will give you the guidance you need to improve your results and dominate the competition.
To help you get the most out of the Content Analysis you receive from us, it helps if we know who you are, what your business does, what you’re doing to generate website visitors, social media followers, leads, and customers for your business, and how well, or poorly, your existing content marketing strategies are performing.
Which is why we start each and every relationship with our Digital Marketing Checkup.
This custom, one-of-a-kind analysis of your existing digital marketing footprint will reveal what you’re doing right, what needs to be improved, and the steps you can take to generate better results across all of your digital marketing campaigns, with your content marketing strategy as the foundation for everything.
From that initial, high-level analysis, we’ll have a better idea of what needs to be covered through a more in-depth content analysis.
Think of it like dating a girl (or guy) before asking them to marry you. You don’t want to jump in too fast before you know what you’re getting into and we can’t assume to know anything about your current content marketing strategies until we’ve had an opportunity to review everything you’re doing online.
Since each piece of the puzzle fits together in just the right way to create the entire picture, our Digital Marketing Specialists need to look at all the pieces of your digital marketing campaigns before we can understand how to approach analyzing your content marketing strategies specifically.
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We’ve helped more than 1,150 local small business owners and digital entrepreneurs uncover the opportunities they can exploit and problem areas they need to address in order to get the best results possible online.
If you want to know how good (or bad) your online presence and digital marketing campaigns compare to your competition, our Digital Marketing Checkup will show you what you’re doing right and what you could be doing better to improve your conversions.
Discover your digital marketing score today!